Sterling House, Langston Road,
Loughton IG10 3TS
Tel: 020 8418 9191
Mob: 07836 522234

About Howard Wise Prestige Cars

Howard Wise aims to provide a level of service on par with the quality of our vehicles. All vehicles are checked and prepared to the highest possible standards and our vetting procedure ensures that your purchase is of reputable quality.

Our aim is to nurture lasting relationships with all our customers and give the best service possible at all times.


Howard Wise has been in the car industry for 35 years working formerly both with his father 'George' and, more recently, his partner and brother Michael as 'George Wise Motors'.

This recent partnership, which lasted successfully for 23 years, concluded in November 2007 and Howard now continues trading from his Essex base with his usual vigour. His wealth of experience and valuable network of contacts come into play providing his many loyal clients - who include high profile businessmen, hardworking folk and celebrities alike - with his 'second to none' service.

Having been involved with motor racing all his life, both on and off the track, his genuine passion for cars and anything with an engine continues as strong as ever. With an insatiable appetite for a challenge he approaches each professional request with an energy and flair which has earned him respect as well as many returning clients over the years.


It's abundantly clear on meeting Howard, that he has a genuine love affair with cars! It shines through in his knowledge and enthusiasm to share his expertise, not to mention, of his carefully selected collection of classic and modern cars. My buying experience could not have been more straightforward, transparent and fun. I have no doubt that I'll keep in touch, not just for my next car but for Howard's fantastic holiday tips as well! Thanks again.

Jo J, July-16

Fabulous buying experience through Howard. The car and the process was flawless from first phone call from New York in December to taking delivery in mid January. I have already ordered up another car through Howard and will probably end up buying a classic car through Howard this summer. Wish I had met him 15 years ago and will certainly recommend him to my friends and family. Already looking forward to my next visit.

Jason C, Jan 15

I am extremely pleased with my purchase from Howard Wise. Howard was very straight forward to deal with and was a man of his word doing everything and more to ensure the car was in perfect condition. I have no hesitation in highly recommending Howard Wise to anyone considering buying a car from him.

Richard L, London Feb 14

Just a message to say "Thank you " for making buying my car so easy and straight forward!, I don`t think that I have parted with my money so easily in a long time !! We did not know of each other prior to my initial phone call, other than I had heard positive things from my current finance company. You did not disappoint ! I found you to be a man of your word, and for me the peace of mind that gives, is priceless !! Look forward to the next time !

John C, Liverpool, Nov 14

"From start to finish throughout the process, Howard & Deborah were courteous, communicative and accommodating. At no point did I feel pressured into any kind of deal. Howard took the time to understand the particular deal I was after & did his best to make it happen. The vehicle was absolutely as described and Howard made every effort to supply it in its best condition. The price offered for my part-exchange was a fair market rate and in the current economic climate, a fair deal with a trusted luxury vehicle provider is worthy of special note. I would certainly come to Howard for advice and guidance on acquiring any Top Marques in the future. Ian Hammond, Business Owner"

Ian H, Berks, Feb 16

Thank you both for making the purchase of my Mercedes a pleasure, and not the nightmare that trading an old car for new usually is. You were both helpful, very easy to deal with and in no way pushy, you made the whole process very straightforward. I also appreciate the ease with which the deal was made for the trade-in of the Porsche. Thanks again, I'm sure I'll enjoy the car

Craig E, Oxfordshire Dec 14

A brief note to say thanks and it was a real pleasure doing business with you. I found the whole process of buying a used car from you a genuine delight. It's unusual to find someone in the motor trade who has integrity, sincerity and real passion for their profession. Your very impressive classic car collection proves that you're a car fanatic and that you value your reputation within the trade. I will certainly be in touch with you for my next purchase and wouldn't hesitate in recommending you in the future. Thanks again

Gary B, Hertfordshire Oct 15

This letter is to express my thanks and delight at having purchased the Jaguar XKR from you. Your attention to detail and your assistance, delivered in such a personal style, gave me every confidence that your offer was reliable and trustworthy.

John D, Aug 13

After scouting around for a car in main dealerships for several months I was let down more often than not by hard sales tactics and a thin veneer of service. The fact that Howard is a dealer is where the similarity ends. Howard is a specialist car enthusiast who is keen to share his passion with you as I found when I viewed my car in November. I found him straight forward, kind, conscientious, knowledgeable and helpful. There was no pressure and Howard is generous with his time, patient and fair. The car had a full and comprehensive history and was immaculately presented. Both Howard and Deborah are friendly, down to earth people who made my purchase simple and have remained in touch regularly to make sure everything is ok and have swiftly dealt with any necessary paperwork. I am now the very proud owner of my first (immaculate) Audi TT TFSI Sports Coupe

Andrea E, Nov 13

Just a few words to thank you for making the experience of buying a car from you a very pleasurable one. Other classic car dealers had spoken highly of your reputation and based upon this feedback I was happy to proceed with buying the car without even having met with you or seen the vehicle. When I did come up to visit I was over the moon with the car and the overall advice and customer service I received from your company. I would have no hesitation in buying other cars from you in the future. Best Regards

Nick H, Stokenham Oct 13

Just a few words of thanks for your friendly and outstanding service over the last couple of weeks. I'm absolutely delighted with both cars - exactly what I was looking for and quickly too. The coffee and conversation was a lovely added bonus.

Keith L, Oct 13

Just had my second car collected from Howard in 13 months without seeing it. A car dealer of honesty and integrity, it's a pleasure doing business with him

Steve P, Dec 13

Thanks for being good guys to do business with today. Buying a car was never as enjoyable. The weather helped, too. Don't get carried away but it was truly a pleasure. How I like to do business on that kind of know-it, want-it, no-issue basis. I usually deal with folks who are cagey, wary, hard-to-please. Thanks

Steve D, June 13

'I am writing to express my sincere thanks for providing me with the most enjoyable, confidence inspiring and professional buying experience. It is rare these days to be able to agree matters verbally and seal them by way of a handshake.... Good reputations and sustained commitment to high standards take considerable time to create yet can be lost in an instant. Clearly you conduct your business with that fully in mind'

Roger C-S, Dec 12

From first call to exchange of cars a flawless experience. Howard was great to deal with. The best of all was visiting one of the most impressive classic car collections that I have seen so far.

Chris R, London Sept 14

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Sterling House, Langston Road, Loughton IG10 3TS | Tel: 020 8418 9191 | By appointment only.